Advertiser Guide 12 min read
Setting Up Your First Campaign
A step-by-step guide to creating and launching your first advertising campaign on YieldMaximizer's platform.
Before You Start
Make sure you have:
- An active advertiser account
- Creative assets (images/videos)
- Landing page URL
- Conversion tracking set up (optional but recommended)
Campaign Setup Steps
1
Define Your Objectives
Choose what you want to achieve with your campaign
- Brand Awareness - Maximize reach and impressions
- Traffic - Drive visitors to your website
- Conversions - Generate leads or sales
- App Installs - Promote your mobile app
2
Set Your Budget
Determine how much you want to spend
- Daily budget - Maximum spend per day
- Total budget - Overall campaign spend limit
- Bid strategy - CPC, CPM, or CPA
- Pacing - Even or accelerated delivery
3
Define Your Audience
Target the right people for your message
- Demographics - Age, gender, income
- Geography - Countries, regions, cities
- Interests - Based on browsing behavior
- Custom audiences - Your own data
4
Create Your Ads
Design compelling creative assets
- Upload images or videos
- Write compelling headlines
- Add clear call-to-action
- Create multiple variations for testing
5
Launch and Monitor
Go live and track performance
- Review all settings before launch
- Monitor initial performance closely
- Adjust bids based on results
- Optimize underperforming elements
Recommended Starting Settings
Daily Budget
Enough data to optimize
Bid Strategy
Pay only for clicks
Frequency Cap
Avoid ad fatigue
Test Duration
Gather sufficient data
Ready to Launch?
Our team can help you set up and optimize your first campaign.